Awesome backpacking all over France
France Hostels answers the needs of today’s millennials and tomorrow’s centennials who want to visit France by creating a new kind of hostels.
They intend to create 10 unique places by 2020 that will easily combine accessible ultra-comfy accommodation and revolutionary common spaces to party, work or meditate.
France Hostels is developing its own technology to provide a fluid customer experience.
Start-up project France Hostels
Date March 2017
Skills Research, UX/UI Design, Product Design.
In close collaboration with the CTO and developer, my role was to design the entire booking journey by taking into account the users needs. We chose to work in mobile first.
Quantitative survey: Collect insights and build a database for future user tests.
Workshop with master’s degree students: Define the customer journey, the booking journey, and shape first ideas.
Workshop with the team: Challenge ideas, review customer journey and iterate.
After research, and taking into account the different insights, I tried to roughly define the flow and the step screens we needed for the booking journey.
Meanwhile, I built the entire detailed flow of the booking journey, with all the possibilities and steps from users perspective. It seems complicated, but it was our challenge. Making the booking process the easiest possible, despite all technology constraints.
When we all agreed on the flow. I started to sketch the solution. It’s a stage I couldn’t miss, it allows me to quickly bring all the puzzle pieces together and see at first glance what doesn’t work.
Then, I started to design the low-definition wireframes and tested the prototype with a bunch of users.
Once I had the first feedback from users, I iterated and started to design the high-definition wireframes. Then I invitated 5 users to test the new version.